How to Close Deals Early on in the Sales Cycle

How to Close Deals Early on in the Sales Cycle

The selling process may be unpredictable – you can win a deal on the first or second call, or you may lose a customer before you even blink. To ensure you will succeed in the earlier stages, there are a couple of things you can do to set yourselves apart and stay on...
3 Keys for creating engaging HTML5 sales presentations

3 Keys for creating engaging HTML5 sales presentations

Technology has evolved and so has the need for your sales reps to have more engaging sales presentations.  You have seen how services like YouTube and TikTok have created generations of video consumers. And, as those generations infiltrate your workforce, PowerPoint...
The Dreaded Sales “Friend Zone”

The Dreaded Sales “Friend Zone”

Has a prospect ever ceased to make you a priority and the opportunity to close the sale seems to be slowly dwindling? You may have been relegated to the dreaded sales “friend zone”! The Oxford English Dictionary defines “Friend zone” as a situation in which one member...
Capturing Your Creativity on Sales Call

Capturing Your Creativity on Sales Call

“If it doesn’t sell, it isn’t creative.” David Ogilvy It’s an age-old debate. Are good sales reps born, or are they made? People often think the best sales reps are extroverted and have no problem sparking up conversations with others, seeing them as “smooth talkers”,...
The Importance of 1:1 Customer Engagement

The Importance of 1:1 Customer Engagement

Today’s digital consumers find themselves more engaged by forward-thinking brands and are spending a significant amount of time conducting research on products before making a purchase decision. However, this proliferation of content and data often forces consumers to...
How to Achieve a Synergized Sales Team

How to Achieve a Synergized Sales Team

The conversation about marketing and sales alignment is as old as the advent of automated technology. By definition, alignment refers to a linear arrangement — the positioning of two or more entities together. In this case, the marketing team and the sales team....